
Designed for working professionals who have completed approximately 60 credits toward a bachelor's degree, the Bachelor of Science in Applied Management degree provides the business knowledge and management skills that are needed in today's organizations. Graduates of the bachelors degree in applied management will be provided with the skills and knowledge needed to work in a variety of industries in a leadership role managing projects, employees or a department.
Students interested in a bachelors degree in applied management will explore functional area topics in financial decision making, human resource management, marketing, innovation and project management. Leadership skills, as they relate to organizational behavior and organizational change, will be studied. Specific emphasis will be placed on servant leadership, which involves being focused on the needs of others in order to create interdependency rather than dependency in organizations.
Upon completing the bachelors degree in applied management, many graduates opt to further their education. GCU offers a variety of master's degrees in business including a master's in business administration (MBA), an MBA/MSL dual degree, an MBA with an emphasis in Leadership, and a Master of Science in Leadership.
General Education coursework prepares Grand Canyon University graduates to think critically, communicate clearly, live responsibly in a diverse world, and thoughtfully integrate their faith and ethical convictions into all dimensions of life. These competencies, essential to an effective and satisfying life, are outlined in the General Education Learner Outcomes. General Education courses embody the breadth of human understanding and creativity contained in the liberal arts and sciences tradition. Students take an array of foundational knowledge courses that promote expanded knowledge, insight, and the outcomes identified in the University‛s General Education Competencies. The knowledge and skills students acquire through these courses serve as a foundation for successful careers and lifelong journeys of growing understanding and wisdom.
| Competency | Requirements | GCU Course Options | Total Credits |
| University Foundations | Upon completion of the Grand Canyon University's University Foundation experience, students will be able to demonstrate competency in the areas of academic skills and self-leadership. They will be able to articulate the range of resources available to assist them, explore career options related to their area of study, and have knowledge of Grand Canyon's community. Students will be able to demonstrate foundational academic success skills, explore GCU resources (CLA, Library, Career Center, ADA office, etc), articulate strategies of self-leadership and management and recognize opportunities to engage in the GCU community. Students with fewer than 24 credits will fulfill the University Foundations requirement with a specified lower-division course. An upper-division selection will be made available to students that enter the university with more than 24 credits. | UNV-103/303, University Success: 4 credits | 4 credits |
| Effective Communication | Graduates of Grand Canyon University will be able to construct rhetorically effective communications appropriate to diverse audiences, purposes, and occasions (English composition, communication, critical reading, foreign language, sign language, etc.). Students are required to take 6 credits | ENG-105, English Composition I: 4 credits UNV-104, 21st Century Skills: Communication and Information Literacy: 4 credits |
6 credits |
| Critical Thinking | Graduates of Grand Canyon University will be able to use various analytic and problem-solving skills to examine, evaluate, and/or challenge ideas and arguments. Students are required to take 8 credits of intermediate algebra or higher mathematics. | MAT-134, Applications of Algebra: 4 credits MAT-260, College Geometry: 4 credits |
8 credits |
| Global Awareness, Perspectives, Ethics and Humanities | Graduates of Grand Canyon University will be able to demonstrate a global perspective and an awareness and appreciation of the scope and variety of literary works as expressions of individual or broader human values. Graduates will demonstrate information literacy which will enable them to locate and analyze information from a variety of sources. | CWV-101, Foundations of a Christian Worldview: 4 credits PHI-105, 21st Century Skills: Critical Thinking and Problem Solving: 4 credits |
8 credits |
| Social Sciences | Graduates of Grand Canyon University will be able to demonstrate awareness and appreciation of and empathy for differences in arts and culture, values, experiences, historical perspectives, and other aspects of life, as well as examine social institutions and processes across a range of historical periods, social structures, and cultures. | SOC-100, Everyday Sociology: 4 credits PSY-100, Psychology in Everyday Life: 4 credits |
8 credits |
| Course # | Course Title | Course Description | Credits |
| PSC-410 | Servant Leadership | This course focuses on servant leadership and ethical leadership, explores how servant leadership is different from other styles of leadership, and examines how this connects to ethics, accountability, and being a responsible leader. | 4 |
| MGT-420 | Organizational Behavior and Management | Drawing upon real-world management situations, this course is a study of individual and group behavior in organizations through detailed coverage of the functions of management, individual differences/diversity, leadership, motivation, decision making, organizational design, and organizational change and development. Emphasis is placed on how an understanding of organizational behavior leads to effective management practice. Also PSC 420. | 4 |
| AMP-434 | Human Resources | This course is a study of the human resource management function in organizations, including detailed coverage of staffing, organizational development, compensation and benefits administration, and employee relations. Emphasis is placed on how human resource management as a whole enhances organizational performance and success. Prerequisites: PSC 420. | 4 |
| AMP-415 | Financial Decision Making | This course is a study of the components of primary financial statements and the use of these statements to analyze the performance of a business entity, including selected managerial accounting topics that assist in internal decision making. | 4 |
| AMP-425 | Marketing Environment | This course surveys the marketing mix and marketing concept; markets and buyer behavior; product, service, and relationship marketing for global competition; creating and keeping customers in an e-commerce world; branding and positioning; distribution strategies; integrated marketing communications; and pricing strategies. | 4 |
| ENT-435 | Intrapreneurship and Innovation | This course examines the importance of creating innovative work environments in small-, medium-, and large-scale organizations in order to ensure the long-term competitiveness of the firm. Innovation is explored from the perspectives of product development, internal process improvements, and strategic shifts. Students have the opportunity to participate in an experiential innovation project. Also AMP 435. | 4 |
| AMP-492 | Organizational Change and Development | This course provides an overview of approaches to organizational development with an emphasis on the practical aspects of changing organizations to improve effectiveness. | 4 |
| PSC-495 | Action Research Project | This course provides a structured way for managers to take an overview and general management perspective. Emphasis is on a research project that synthesizes major elements of the professional studies program. | 4 |
| PSC-450 | Project Management | This course is a study of the unique challenges associated with managing projects as related to the overarching management framework of planning, organizing, leading, and controlling. Emphasis is placed on balancing competing priorities related to human recourses, time constraints, and physical resources/materials. Additional focus is placed on managing and controlling project scope. Prerequisite: PSC 420. | 4 |
| Required Course Total Credit: | 36 | ||
| General Education Requirements: | 34 |
| Courses: | 36 credits |
| Open Elective Credits: | 50 credits |
| Total Degree Requirements: | 120 credits |
This program is offered in the following formats or locations:
An online education allows you the flexibility to fulfill your educational goals without distracting you from your career. Full-time faculty members support our online students while our dynamic tools allow for engaging and challenging discussions with classmates. Classes start every month.
Program Disclosure
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* Please refer to the Academic Catalog for more information. Program subject to change.
Grand Canyon University © 2012 - All Rights Reserved. GCU is an accredited university founded in 1949. We are a Christian university and offer online degree programs and campus based classes. As a private university in Arizona, GCU has six colleges offering business degree programs including an Executive MBA, health science degrees, liberal arts degrees, doctorate degrees, nursing programs, and teaching programs. Our Performing Arts College offers fine arts and production degree programs. GCU is a military friendly school and offers military tuition rates.
