Big data is big news. Due to the industry’s high-profile popularity, business analytics jobs can be tough to nab, but the skills you gain during your studies are highly transferable. From basic numbers to intricate formulas, data provides businesses of all sizes with the information needed to track sales and performance, introduce new products and services and encourage data-driven business decisions. This is where business analysts are needed. The intricacies of big data are what allow businesses to offer a variety of roles and employment opportunities, all of which need people who have analytic skills.
How Does a Business Analytics Degree Help Me Advance My Career?
A Bachelor of Science in Business Analytics program teaches you vital industry skills, the most prominent being advanced data analytics. This specific topic teaches you to frame questions and apply appropriate analytical methods to solve data-centric issues. This program also teaches you to hone your critical thinking and problem-solving skills — two proficiencies that are applicable to all lines of work. You will encompass many diverse data management techniques and approaches such as data science, data modelling or big data analytics.
Collectively, the skills that are taught and expanded upon throughout this program can contribute to your overall understanding of the business analytics field. This understanding will also help build communication skills, as analytics professionals often communicate their findings to supervisors and stakeholders. Here are just a few of the career paths that are open to you when you have a business analytics degree.
5 Business Analytics Degree Jobs
1. IT Business Analyst
As data collection increases and technology continues to develop, the role of IT business analysts is expanding. If you go this route, you will be working on technology-focused projects, analyzing business needs and improving the quality of IT services. You will collect and interpret data that is used to predict, evaluate and make strategic decisions.
Some responsibilities of an IT business analyst may include:
- Communicating with IT departments
- Analyzing systems and coming up with solutions to problems
- Analyzing and understanding data to make informed decisions
- Working with teams, clients and businesses
2. Market Researcher
The skills and knowledge of a business analytics degree will make you a highly prized market researcher. You will study the market conditions to understand the potential sales of products or services. A key part of any market researcher’s job is being aware of current marketing trends across their industry and staying updated on new marketing technologies. You can use your understanding of working with data and apply it to specific markets, customers and brands. If you love the research aspect of analyzing data, this might be a great role for you.
Some responsibilities of a market researcher include:
- Analyzing marketing strategy
- Collecting and evaluating data
- Creating reports and graphs
- Investigating results and marketing approaches
3. Project Manager
A project manager helps all members of tech teams stay on schedule and under budget. The project manager gathers data about the team’s performance, creates schedules and prepares budgets to predict the workflow. If you like data but love working with teams, this job could be a viable option.
A project manager may also:
- Handle reports
- Manage team members and oversee tasks
- Minimize project risk
- Plan and organize various aspects of the project
4. Data Analyst
If you are a numbers person who excels in statistics, programming and research skills, a data analyst position could be for you. As a data analyst, you will be using various statistical methods and machine learning techniques to extract meaning from data and interpret it. You will work with large sets of data to identify trends, develop charts and create visual presentations to assist with business decisions.
Some other duties of a data analyst may include:
- Crafting reports using data
- Finding data-driven solutions to problems that arise
- Working with a team and/or individuals from other departments
- Analyzing and understanding patterns in data sets
5. Operations Manager
An understanding of quantitative data can make you a great managerial candidate. An operations manager can look at the data and understand it without needing another analyst’s interpretation. This means you would be able to work quickly and efficiently to produce new results. Although this is a role you could grow into over time, business analyst graduates are often hired directly into management roles because of all their transferable skills and knowledge.
A operations manager may:
- Lead a team and assign tasks
- Develop plans and approaches
- Use efficient practices for data analysis
- Oversee their department and how things operate
Obtaining a degree in a high-profile and quickly growing field will have a big impact on your future job growth and security. There are gaps in the workplace, and pursuing a business analytics degree means you will have the knowledge and skills to fill those gaps.
Are you interested in business analytics careers? Grand Canyon University is committed to helping students find their purpose. You can become a business analyst by completing a Bachelor of Science in Business Analytics program offered by Colangelo College of Business. You can also earn your master’s degree in business analytics at GCU. To know more about our programs, click the Request More Information button on this page.
The views and opinions expressed in this article are those of the author’s and do not necessarily reflect the official policy or position of Grand Canyon University. Any sources cited were accurate as of the publish date.