This web design degree program, developed for students who aspire to become graphic designers, was designed to prepare students for careers in the expanding digital arts and media fields, including social media and the Web, animation and print design industries. Students learn to plan, analyze and create visual solutions to communication problems for the global world. The web design degree focuses on planning, organizing and designing websites, blogs, tablet applications, magazines and telephone applications. The program focuses on technology, and students learn how to effectively combine technical skills with a creative vision and accurate client information to provide effective communications across multiple devices.
Students in the web design degree program will work with current software products and web coding languages, learning a broad base from which to design and produce websites, applications and interactive documents published to tablets. They create concepts, site maps, artwork and assets to be used in each of these products. The studies of branding and social marketing are integrated throughout the curriculum. The web design degree program foundation includes the study of drawing, color, typography, photography and composition skills. Students study the business aspects of running a design studio and prepare a web-based portfolio of their work. Courses focus on the development of creativity, communication and problem-solving skills that demonstrate critical thinking and ethical leadership.
A student design organization and AIGA chapter are available and students are encouraged to participate. In this way, Grand Canyon University is building a creative community on campus and connecting to the design community. Students in the web design degree are required to have their own laptop and a subscription to the Adobe Creative Cloud for the duration of the program.
General Education coursework prepares Grand Canyon University graduates to think critically, communicate clearly, live responsibly in a diverse world, and thoughtfully integrate their faith and ethical convictions into all dimensions of life. These competencies, essential to an effective and satisfying life, are outlined in the General Education Learner Outcomes. General Education courses embody the breadth of human understanding and creativity contained in the liberal arts and sciences tradition. Students take an array of foundational knowledge courses that promote expanded knowledge, insight, and the outcomes identified in the University‛s General Education Competencies. The knowledge and skills students acquire through these courses serve as a foundation for successful careers and lifelong journeys of growing understanding and wisdom.
|Competency||Requirements||GCU Course Options||Total Credits|
|University Foundations||Upon completion of the Grand Canyon University's University Foundation experience, students will be able to demonstrate competency in the areas of academic skills and self-leadership. They will be able to articulate the range of resources available to assist them, explore career options related to their area of study, and have knowledge of Grand Canyon's community. Students will be able to demonstrate foundational academic success skills, explore GCU resources (CLA, Library, Career Center, ADA office, etc), articulate strategies of self-leadership and management and recognize opportunities to engage in the GCU community. Students with fewer than 24 credits will fulfill the University Foundations requirement with a specified lower-division course. An upper-division selection will be made available to students that enter the university with more than 24 credits.||UNV-103/303, University Success: 4 credits||4 credits|
|Effective Communication||Graduates of Grand Canyon University will be able to construct rhetorically effective communications appropriate to diverse audiences, purposes, and occasions (English composition, communication, critical reading, foreign language, sign language, etc.). Students are required to take 3 credits of English grammar or composition.||UNV-104, 21st Century Skills: Communication and Information Literacy: 4 credits
ENG-105, English Composition I: 4 credits
ENG-106, English Composition II: 4 credits
COM-263, Elements of Intercultural Communication: 4 credits
|Christian Worldview||Graduates of Grand Canyon University will be able to express aspects of Christian heritage and worldview. Students are required to take CWV-101/301.||CWV-101/301, Christian Worldview: 4 credits||4 credits|
|Critical Thinking||Graduates of Grand Canyon University will be able to use various analytic and problem-solving skills to examine, evaluate, and/or challenge ideas and arguments. Students are required to take 3 credits of college mathematics or higher.||MAT-144, College Mathematics: 4 credits||3-4 credits|
|Global Awareness, Perspective and Ethics||Graduates of Grand Canyon University will be able to demonstrate awareness and appreciation of and empathy for differences in arts and culture, values, experiences, historical perspectives, and other aspects of life (psychology, sociology, government, Christian studies, Bible, geography, anthropology, economics, political science, child and family studies, law, ethics, crosscultural studies, history, art, music, dance, theater, applied arts, literature, health, etc.).||INT-244, World Religions: 4 credits
PSY-100, Psychology in Everyday Life: 4 credits
SOC-100, Everyday Sociology: 4 credits
If the predefined course is a part of the major, students need to take an additional course.
|Course #||Course Title||Course Description||Credits|
|DDN-100||Survey of the Visual Arts||This survey course introduces majors to theoretical foundations of the visual arts and cultures. Modes of cultural production are explored—including art, photography, film, and design—with focus on influential artists, critics, and theoreticians. Students begin to identify, form, and critically support their own visual interests and opinions in relation to the diverse and changing nature of contemporary culture.||4|
|DDN-105||Drawing for the Visual Arts||Drawing, sketching for clients, and preparing storyboards are essential skills in a visual world that communicates through pictures. This beginning drawing course teaches students about rendering spatial relationships, perspective, light, shadow, texture, and forms. This foundational course includes lectures, drawing, critiques, and discussions and does not require that students have an art background.||4|
|DDN-110||Design Fundamentals||This course is an introduction to the basic elements of design and processes of visual communication using graphic tools standard in the industry. The focus is on mastering pixel, vector, and layout tools to demonstrate two-dimensional graphics, images, symbols, color theory, typography, and composition.||4|
|DDN-215||Digital Photography I||In this introductory digital photography course, students explore basic camera operation, digital capture, photographic principles, lighting, and visual design elements. Digital photo editing and compositing techniques are introduced and explored using digital darkroom software. Students are required to provide their own digital camera for this class. This course includes reading, writing, and lab assignments and requires the creation and exhibition of student photography.||4|
|DDN-210||Designing with Type||This course explores fundamentals and traditions for creating, setting, and designing with type, as well as corporate design with an emphasis on typography and integration of vector designs and photography into promotional pieces. Students propose and create solutions for visual problems with type. This course includes reading, writing, and lab assignments and requires the creation and exhibition of student artwork. Prerequisite: DDN-110.||4|
|DDN-205||Figure Drawing||This course teaches students the anatomy of figure drawing for animation and character modeling. Developed skill sets transfer to figure drawing of any organic being, whether human or animal. Class time consists of demonstrations, lectures, critiques, and drawing exercises using a variety of media and subject matter.||4|
|DDN-220||2D Animation Design||This course introduces the principles of animation, bringing objects to life using established principles of squash and stretch, key framing, and basic timing techniques. Vector-based design tools are used to create moving design. This course includes reading, writing, and lab assignments and requires the creation and exhibition of student artwork. Prerequisite: DDN-110.||4|
|DDN-230||Sculpture||This course introduces students to sculpture in various mediums, both traditional and nontraditional; provides practical and theoretical exploration of form, surface, mass, gravity, and structure; includes reading and writing assignments; and requires the creation and exhibition of student artwork.||4|
|DDN-300||Web Design I||In this course, students learn visual design for the Web, building structure and presentation. Web layouts and style, artistic quality and performance, and navigation and accessibility are explored in the development of Web sites using HTML and CSS. The focus of the course is to develop a core foundation in HTML and CSS before the evaluation of other Web development tools. Prerequisite: DDN-110 or instructor permission.||4|
|DDN-330||3D Modeling Design I||This course focuses on 3D modeling using a variety of media and processes. Students demonstrate three-dimensional concepts, theories, and application while creating products and package designs; photography and 3D model integration; game environment designs; and beginning character designs. This course includes reading, writing, and lab assignments and requires the creation and exhibition of student artwork.||4|
|DDN-340||History of Design||This writing-intensive course focuses on the history of visual arts, graphic design, and animation; genres of design; and the influence of artists, graphic artists, and animators through the ages. Emphasis is placed on the history of and current developments in the digital and information age.||4|
|DDN-315||Digital Photography II||In this course, students shoot RAW and apply advanced photography techniques (e.g., corrections, masks, blends, filters and composites) to create visual art. Studio lighting and high dynamic range imaging are explored to create styles and various uses of photography. This course requires Web-based presentations, competitions, and the creation and exhibition of student artwork. Students must provide their own digital SLR camera for this class. Prerequisite: DDN-215.||4|
|DDN-350||Web Design II||This course focuses on intermediate Web design from concept development-including roughs and wireframes-to design comps and interactives. Students create sitemaps, flow diagrams, and basic user tests to help determine nomenclature, as well as wireframes that represent working models with page elements and functional specifications. Students learn to apply a variety of Web design tools for Web site production and usability, as well as to conduct accessibility testing. Prerequisite: DDN-300.||4|
|DDN-335||Web Applications||This course examines the use of the Web for e-commerce, social media, and information sharing. Information architecture, content management systems, and navigational structures are explored. In addition, Web analytic tools are studied to determine the effectiveness of Web site design, traffic, and data collection for business and marketing research. Various forms of Web media are optimized for delivery via the Web.||4|
|DDN-400||Business for the Design Professional||This course focuses on the essential business skills necessary for the design practice and professional. Business development, legal issues, project management, finances, human resources, and other management issues are explored as they relate to the design profession.||4|
|DDN-430||Programming for the Web I||This course is an introduction to Web programming, Web server technologies, HTTP/HTTPS servers, Web security, PHP and ASP.net, and Unix/Linux open-source-based applications.||4|
|DDN-440||Interactive Web Design||This course explores the use of interactive Web tools, rich Internet applications, and interactive Web games. The integration of music, sound, video, and animation is considered in design. Students use object-oriented scripting language and standard Web tools to create dynamic Web sites.||4|
|DDN-450||Programming for the Web II||This course focuses on advanced Web programming. Students work in a production environment resolving code issues, providing "work-arounds," and improving Web design. Prerequisite: DDN-430.||4|
|DDN-475||Advanced Design Practicum||In this advanced design course, students incorporate their personal style into the development of a portfolio. Professional design projects for a variety of campus and studio-based projects provide opportunities for students to fine-tune solutions for customer-driven, reality-based design problems. Students propose design solutions, practicing their communication and presentation skills while exploring career opportunities. The ethics of business practice is incorporated into studio projects. Prerequisite: This course is taken the final semester before graduation.||4|
|Required Course Total Credit:||80|
|General Education Requirements:||34 - 40 credits|
|Open Elective Credits:||0 - 6 credits|
|Total Degree Requirements:||120 credits|
This program is offered in the following formats or locations:
Enjoy Grand Canyon University's traditional campus experience. Nestled on over 90 acres in the heart of Phoenix, 8,500 (anticipated) students live and attend class on the GCU campus. New modern classrooms, suite style dorms and a focus on creating a rich student life make GCU a top choice for high school graduates.
* Please refer to the Academic Catalog for more information. Program subject to change.