
DBA: Data Analytics Degree - Qualitative
- Evening
- Online
Earn Your DBA: Data Analytics From GCU
Grand Canyon University’s online DBA: Data Analytics program can prepare graduates to create and manage the deployment of data analytics in a variety of industries. In this DBA program, students will conceptualize enterprise data analytics, apply analytic techniques and software to interpret data, evaluate methods of data and analytic modeling and apply analytics to support data-driven business decision making. By the end of this program, students will have been taught to employ qualitative methodology to design, collect and analyze information in alignment with conducting a scholarly dissertation.

Up to 9 doctoral credits
Credits: Fill out the Lopes Eval to find out what will transfer
Choose GCU for Your Doctoral Degree
Students enrolled in GCU’s qualitative DBA: Data Analytics spend their time examining events to better understand an observed phenomenon, whereas students enrolled in GCU’s quantitative DBA spend their time interpreting numeric data through the use of statistical tools. Both of these programs require students to explain their findings in a written dissertation.

Skills You Develop With a DBA: Data Analytics Degree
In the online DBA: Data Analytics program, you will research the emerging use of business analytics in organizations. You will interact with a multi-year integrated business case to experience the complex interactions associated with exploiting enterprise data for competitive advantage.
In addition to passing your courses, students must participate in two or three five-day residencies on GCU’s campus. These residencies are conducted to provide students with networking and mentorship opportunities. Courses in this program will cover the following topics:
Analytics foundations of business leaders
Economics for business decisions
Emerging issues in financial management
Enterprise data complexity
Qualitative data collection and management
The literature landscape: business
Using business analytics for competitive advantage

Job Outlook for DBA: Data Analytics Graduates
Earning your online DBA: Data Analytics can help you position yourself for a potential leadership role in your field. Graduates of this program can go on to work in a variety of industries and fill positions including:
Time to Completion and Dissertation Process
To learn more about time to completion and the dissertation process at GCU, visit our doctoral page.
Program Curriculum
Core Courses
Continuation Courses

Take the next step toward reaching personal or career goals. Apply online to start your DBA: Data Analytics with GCU.
(See disclaimer §) MOU 10451: The Alumni $5,000 Scholarship for Doctoral Programs is only valid for GCU alumni who enroll in a doctoral program. If you enroll in a doctoral program through any of our online offerings, GCU will provide you a $5,000 tuition scholarship. This tuition scholarship will be applied on a per-course basis over your first and second academic year (as defined in the University Policy Handbook) and at the same time your tuition charges occur. This scholarship cannot be used in conjunction with any other GCU scholarships/awards. This credit will be applied toward your tuition only and you will not receive funds in excess of your charges.
