What Is a Business Degree?

business men shaking hands By Kennedy Lane Posted on November 06, 2019  in  [ Business & Management ]

Business degrees teach students skills such as servant leadership, ethics and entrepreneurism. When exploring options for business degrees, you can find a degree as broad or as specialized as your interest including options in hospitality and sports management. If you’re already established within the business industry, consider an MBA for advancement and specialization. Here are a few of the many areas you can enter into as a business student:


Accounting is a way to communicate the financial health of a business or an organization to any and all interested parties. It is a way of evaluating the assets, liabilities and cash flow, or the future of an entity for all current and future investors. Accounting is crucial for any business. All types of businesses have basic information that is recorded to get that job done. Accounting degrees provide you with the following skills and career opportunities:


  • Auditing standards
  • Ethical issues faced by auditors
  • Theories and practices regarding income tax preparation
  • Job order costing systems
  • Budgeting
  • Financial statements preparation

Career Opportunities

  • Revenue agent
  • Credit analyst
  • Accountant
  • Tax examiner/collector
  • Auditor
  • Financial examiner


There are many different types of management degrees to choose from to specialize in your given interests. Here are a few management degrees that might fit your goals.

Business Management?

Business management is a field of study that trains students for managerial roles in technology, retail, education and other sectors. A degree in business management allows you to acquire technical and soft skills.


  • Organizational behavior
  • Servant leadership
  • Human resources management
  • Accounting
  • Finance and marketing

Career Opportunities

  • Business Development Manager
  • Project Manager
  • Business Analyst
  • Marketing Manager
  • Supply Chain Manager

Sports Management

Sports management careers require both specific knowledge of the sport and generalized business skills like critical thinking and problem solving. Sports management is not specific to any one type of sport, so students with a sports management degree have a variety of options for employment.


  • Sports event planning
  • Marketing
  • Sales
  • Management
  • Finance
  • Economics
  • Accounting

Career Opportunities

  • Guest Relations
  • Event Planning
  • Athletic Administration
  • Sports Merchandising
  • Sports Marketing

Project Management

Project management is the act of initiating, planning, executing and controlling the work of a team to achieve specific goals and meet specific criteria. A degree in project management will help you get the following skills and career opportunities:


  • Innovation skills
  • Interpersonal skills
  • Technical skills
  • Human skills
  • Conceptual skills

Career Opportunities

  • General Manager
  • Director of Operations
  • Project Analyst/Manager
  • Executive Officer


A bachelor’s degree in marketing helps students to compete for entry-level marketing positions in many different environments. Here are some skills you will learn when pursuing a marketing degree.


  • Business communication strategies
  • Information literacy
  • Data analysis
  • Business operations
  • Legal, ethical and values-driven business practices

Career Opportunities

  • Sales Managers
  • Marketing Managers
  • Advertising/Promotions Managers
  • Public Relations Managers
  • Content Marketers
  • Fundraising Managers
  • Marketing Specialists


With a finance degree, students learn to analyze data and information related to money and finances. They know how to evaluate investments and determine beneficial alternatives. With a degree in finance, you learn the skills to make decisions to benefit individual clients to major corporations.


  • Modern monetary systems
  • Capital markets
  • Budget and accounting report analysis
  • Creating financial proposals
  • Credit reporting and money lending
  • Risks and mitigation strategies
  • Real estate proposals and financing options

Career Opportunities

  • Relationships manager
  • Advisor
  • Broker
  • Banker
  • Loan/credit officer
  • Financial analyst
  • Operations analyst
  • Customer support associate
  • Financial planner

Human Resources

A degree in human resources teaches students to achieve long-term business objectives and meet organizational challenges. Human resource management emphasizes a positive and efficient company culture that embraces innovation.


  • Designing HR for competitive advantage
  • Acquiring, developing and leveraging human capital
  • Strategic management
  • Leadership
  • Operations management

Career Opportunities

  • General manager
  • Human resources executive
  • Senior human resources specialist
  • Training and development manager
  • International human resources professional

Grand Canyon University’s business degrees can prepare you to pursue a rewarding career in an in-demand field. Please visit our website or click the Request More Information Button to learn more.

Kennedy Lane

Professional Writing Major ’20, Copywriter for GCU Blogs
Kennedy Lane is a Senior at Grand Canyon University and currently studying professional writing with a minor in business. She aspires to combine her love for writing and editing into a job in the journalism or publishing industry.
Learn more about Kennedy Lane

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