Earn Your BA in Communications Online
Interpersonal and organizational communication is the foundation of human societies. As a communications major at GCU, you will explore the principles and best practices of communication exchanges. The Bachelor of Arts in Communications is offered by the College of Humanities and Social Sciences at Grand Canyon University. It examines interpersonal and organizational communications, with an emphasis on the latter to thoroughly prepare individuals to pursue professional objectives.
Students develop foundational skills that are applicable to a wide range of professional functions, including public relations, sales and marketing, human resources and political communications. As a modern university, GCU prioritizes accessibility to education. Students may enroll in the BA in Communications as on-campus or online learners. All online courses offer the same high-caliber education as the on-campus classes. They are taught by fully qualified instructors who provide effective guidance and mentorship.
Study Effective Strategies with Our Bachelor of Arts in Communications
The Bachelor of Arts in Communications at GCU integrates a research-based approach into the curriculum to provide students with a thorough framework for achieving personal and professional success. Beyond becoming effective communicators and presenters of ideas, students acquire key advocacy and conflict resolution skills. They explore small group exchanges, public relations fundamentals, critical thinking skills and ethical decision-making. Some of the courses that are integral to this degree program include the following:
- Argumentation and Advocacy
- Principles of Public Relations
- Conflict and Negotiation
- Communication Research Methods
- Ethical Thinking in the Liberal Arts
As a private Christian university, GCU emphasizes the role of ethics in decision-making and business leadership. Students are encouraged to explore the Christian worldview and understand how it applies to everyday situations. The instructors guide students in learning how to become effective servant leaders. Some of the additional core competencies students will acquire include the following:
- The theoretical art of persuasion and its strategic applications in communication campaigns
- Communication styles, rituals and traditions, including verbal and nonverbal communication, in a diverse and intercultural world
- Designing, developing and delivering corporate training and development programs
- Principles and processes of small group communication, including skills pertaining to participation and leadership
Develop Skills That Apply to Careers in Communications
A communications degree can provide the basis for rewarding careers in many different fields, industries and positions. Many graduates with a BA in Communications decide to pursue careers in media. Print and digital journalism, videography and the entertainment industry may all be potential career fields. Other graduates may pursue a career in the advertising and marketing fields. Copywriter, account specialist and social media manager may all be possible career paths for communications graduates. Other careers that may be related to this degree include:
- Event planner
- Human relations manager or coordinator
- Sports broadcaster
- Client services representative
- Public relations specialist
- Corporate trainer
Career paths in virtually every field and area of expertise can benefit from the skills learned in a communications bachelor of arts degree program. Graduates may choose to pursue work in a private company, agency setting, public organization or nonprofit entity.
General Education Requirements
General Education coursework prepares Grand Canyon University graduates to think critically, communicate clearly, live responsibly in a diverse world, and thoughtfully integrate their faith and ethical convictions into all dimensions of life. These competencies, essential to an effective and satisfying life, are outlined in the General Education Learner Outcomes. General Education courses embody the breadth of human understanding and creativity contained in the liberal arts and sciences tradition. Students take an array of foundational knowledge courses that promote expanded knowledge, insight, and the outcomes identified in the University’s General Education Competencies. The knowledge and skills students acquire through these courses serve as a foundation for successful careers and lifelong journeys of growing understanding and wisdom.
* Please refer to the Academic Catalog for more information. Program subject to change.