Bachelor of Science in Applied Management Degree

Overview

Work To Become an Impactful Leader

The Bachelor of Science in Applied Management degree is built around the needs of working professionals who wish to continue their education and work in management.

Bachelor’s in applied management students are trained to make decisions about future business performance. As a student, you will be taught to develop marketing strategies that take consumer data into consideration. Within the applied management program, you can learn how to direct all aspects of projects at each level of management.

Bachelor of Science in Applied Management

Offered By

Colangelo College of Business

Class Settings

Campus

Online

Tuition Rate

Campus: $8,250 per semester [More Info]

Online: $485 per credit [More Info]

Cost of Attendance

Course Information

Credits: 120

Campus: 15 weeks

Online: 8 weeks

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Transfer Credits

Up to 90 credits, only 84 can be lower division

Credits: Fill out the Lopes Eval to find out what will transfer

Admission Requirements

Admission Requirements (Bachelor's)

16+ years old
High School Graduate
3.0+ Unweighted GPA

OR 2.5+ Unweighted GPA and

ACT: 19
SAT: 1000*

Admission requirements may differ based on degree level, program and modality, or transfer status. Some programs of study may require a higher GPA and/or other qualifying criteria for admission. Please review full admission and program requirements in the University Policy Handbook.
*Math and reading only on a 1600 point scale (test date after 3/1/2016). SAT score of 1380 required for 2400 point scale (test date before 3/1/2016).

Why GCU

Pursue a BS in Applied Management Degree From GCU

A Bachelor of Science (BS) in Applied Management from Grand Canyon University can prepare you for all types of management roles. In addition, the bachelor’s in applied management program includes a course in servant leadership. This teaches you how to become an ethical leader who will hold yourself accountable to your employees, customers and business stakeholders.

Online applied management degree coursework includes instruction in:

Marketing
Business communications
Financial decision making
Global business strategies
Innovative organizational behaviors

Earn Your Applied Management Degree Online

The applied management degree program can be completed online to provide flexible scheduling for students who need to manage work, home and school responsibilities.

Online Learning

Coursework

Study Communication and Leadership

Online applied management degree coursework includes instruction in marketing, business communications, financial decision making, global business strategies, and innovative organizational behaviors.

The undergraduate applied management program also focuses on soft skills in the areas of communication and leadership. You will be taught what it means to operate diverse business environments. In this program, you will work to become a strong problem-solver and agent of positive change. You can also use faith-integrated management practices that highlight employee input and satisfaction.

At GCU, the undergraduate applied management degree program is centered around these core ideas:

Organizational behavior

Business management

Servant leadership

Marketing concepts

Managerial accounting

Effective oral and written business communication

Careers

Career Paths for Graduates With a BS in Applied Management

Graduates of the BS in Applied Management degree can apply their coursework to different types of management roles in public and private sectors, as well as for government organizations. Managers are needed in just about every industry, so personal interest can play a role in where applied management grads look for work.

Generally, though, applied management graduates can find work as a:

Compensation, benefits and job analysis specialist

Construction manager

Entertainment and recreation manager (except gambling)

Facilities manager

General and operations manager

Human resource manager

Industrial production manager

Personal service manager

Project management specialist

Sales manager

Social and community service manager

Training and development manager

$94,500

Median annual wage of project management specialists in May 2021^{(See disclaimer 1)}

$74,000

Median annual wage of community service managers in May 2021^{(See disclaimer 2)}

FAQ

BS in Applied Management Degree FAQs

If an applied management degree sounds right for you, read through our frequently asked questions to learn more about earning a degree in this field.

Is there a difference between a BA and a BS in Applied Management degree?

There are a few differences between a BA and BS degree. Business degrees can be both Bachelor of Science (BS) or Bachelor of Arts (BA) degrees, depending on your focus. A BA degree will focus more on general business knowledge and others generally applicable topics, such as communications. A BS degree focuses on more hands-on, science-related areas and topics, such as finance, statistics and business analytics.

Is a BS in Applied Management a good degree?

A degree in applied management can provide you with knowledge that can help you pursue positions in the business world. Specific salary expectations will vary depending on your role; however, we can look at a few examples. As of May 2021, project management specialists had a median annual wage of $94,500,^{(See disclaimer 1)} and social and community service managers had a median annual wage of $74,000, according to the U.S. Bureau of Labor Statistics.^{(See disclaimer 2)}

What can I do with a bachelor’s in applied management degree?

Those with an applied management degree can be equipped with a comprehensive business education, as well as knowledge in several areas of management, such as project management, organizational behavior and management and sports retail management. The degree curriculum can prepare you to be able to apply the skills taught in your program to various management positions in the workforce. You may explore management jobs in different industries, such as an entertainment and recreation manager, project manager or construction manager.

Courses

Program Curriculum

Credit Summary

General Education Requirements34-40 credits

Major36 credits

Open Elective Credits44-50 credits

Degree Requirements120 credits

General Education Requirements

General Education coursework prepares Grand Canyon University graduates to think critically, communicate clearly, live responsibly in a diverse world, and thoughtfully integrate their faith and ethical convictions into all dimensions of life. These competencies, essential to an effective and satisfying life, are outlined in the General Education Learner Outcomes. General Education courses embody the breadth of human understanding and creativity contained in the liberal arts and sciences tradition. Students take an array of foundational knowledge courses that promote expanded knowledge, insight, and the outcomes identified in the University's General Education Competencies. The knowledge and skills students acquire through these courses serve as a foundation for successful careers and lifelong journeys of growing understanding and wisdom.

Competency

4 Total Credits

Course Description

Upon completion of the Grand Canyon University's University Foundation experience, students will be able to demonstrate competency in the areas of academic skills and self-leadership. They will be able to articulate the range of resources available to assist them, explore career options related to their area of study, and have knowledge of Grand Canyon's community. Students will be able to demonstrate foundational academic success skills, explore GCU resources (CLA, Library, Career Center, ADA office, etc), articulate strategies of self-leadership and management and recognize opportunities to engage in the GCU community.

Competency

9-12 Total Credits

Competency

4 Total Credits

Competency

11-12 Total Credits

Course Description

Graduates of Grand Canyon University will be able to use various analytic and problem-solving skills to examine, evaluate, and/or challenge ideas and arguments (mathematics, biology, chemistry, physics, geology, astronomy, physical geography, ecology, economics, theology, logic, philosophy, technology, statistics, accounting, etc.). Students are required to take 3 credits of intermediate algebra or higher.

Competency

6-8 Total Credits

Course Description

Graduates of Grand Canyon University will be able to demonstrate awareness and appreciation of and empathy for differences in arts and culture, values, experiences, historical perspectives, and other aspects of life (psychology, sociology, government, Christian studies, Bible, geography, anthropology, economics, political science, child and family studies, law, ethics, cross-cultural studies, history, art, music, dance, theater, applied arts, literature, health, etc.). If the predefined course is a part of the major, students need to take an additional course.

Core Courses

MKT-315

4 Total Credits

Course Description

This course introduces models and practices used by contemporary marketers in fast-paced, dynamic, domestic and global markets, including the marketing concept and processes for developing, implementing, and assessing the effectiveness of marketing plans. Building from a foundational understanding of consumer behavior and marketing research, students examine the development and implementation of marketing mix strategies and tactics with an emphasis of how marketing integrates within all aspects of business.

MGT-325

4 Total Credits

Course Description

This course focuses on effective change strategies and communication skills required in modern organizations. Students examine various approaches of effective and persuasive communication at all levels of an organization, including analyzing the need for change and overcoming communication barriers. Students also learn how to negotiate and convey important information leading to the facilitation of organizational change in today's dynamic workplace.

MGT-410

4 Total Credits

BUS-317

4 Total Credits

BUS-390

4 Total Credits

Course Description

This course surveys the global business environment with an emphasis on international markets and the global supply chain that impact all organizations and consumers. Students learn about basic international trade and currency issues and strategies to enter global markets successfully. Students focus on communication tools and negotiation tactics to enhance their cultural competence and business acumen.

MGT-420

4 Total Credits

Course Description

Drawing upon real-world management situations, this course is a study of individual and group behavior in organizations through detailed coverage of the functions of management, individual differences/diversity, leadership, motivation, decision making, organizational design, and organizational change and development. Emphasis is placed on how an understanding of organizational behavior leads to effective management practice.

ENT-436

4 Total Credits

MGT-440

4 Total Credits

BUS-470

4 Total Credits

Course Description

In this writing-intensive course, students investigate challenges facing contemporary organizations and recommend solutions based on research and critical analysis. Students integrate major concepts learned throughout their program to formulate problem statements, employ quantitative and qualitative data collection methods, and communicate recommendations that satisfy the needs of diverse stakeholders.

GCU cannot and will not promise job placement, a job, graduate school placement, transfer of GCU program credits to another institution, promotion, salary, or salary increase. Please see the Career Services Policy in the University Policy Handbook.
Please note that this list may contain programs and courses not presently offered, as availability may vary depending on class size, enrollment and other contributing factors. If you are interested in a program or course listed herein please first contact your University Counselor for the most current information regarding availability.
Please refer to the Academic Catalog for more information. Programs or courses subject to change

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Start Your Journey Today

If you are interested in working in management, an undergraduate degree in applied management may be the right path for you. Learn more about the Bachelor of Science in Applied Management degree at GCU by filling out the form on this page.

Apply Now

The earnings referenced were reported by the U.S. Bureau of Labor Statistics (“BLS”), Project Management Specialists, as of May 2021, retrieved on May 18, 2023. Due to COVID-19, data from 2020 and 2021 may be atypical compared to prior years. The pandemic may also impact the predicted future workforce outcomes indicated by the BLS. BLS calculates the median using salaries of workers from across the country with varying levels of education and experience and does not reflect the earnings of GCU graduates as project management specialists. It does not reflect earnings of workers in one city or region of the country. It also does not reflect a typical entry-level salary. Median income is the statistical midpoint for the range of salaries in a specific occupation. It represents what you would earn if you were paid more money than half the workers in an occupation, and less than half the workers in an occupation. It may give you a basis to estimate what you might earn at some point if you enter this career. You may also wish to compare median salaries if you are considering more than one career path. Grand Canyon University can make no guarantees on individual graduates’ salaries as the employer the graduate chooses to apply to, and accept employment from, determines salary not only based on education, but also individual characteristics and skills and fit to that organization (among other categories) against a pool of candidates.
The earnings referenced were reported by the U.S. Bureau of Labor Statistics (“BLS”), Social and Community Service Managers, as of May 2021, retrieved on May 18, 2023. Due to COVID-19, data from 2020 and 2021 may be atypical compared to prior years. The pandemic may also impact the predicted future workforce outcomes indicated by the BLS. BLS calculates the median using salaries of workers from across the country with varying levels of education and experience and does not reflect the earnings of GCU graduates as social and community service managers. It does not reflect earnings of workers in one city or region of the country. It also does not reflect a typical entry-level salary. Median income is the statistical midpoint for the range of salaries in a specific occupation. It represents what you would earn if you were paid more money than half the workers in an occupation, and less than half the workers in an occupation. It may give you a basis to estimate what you might earn at some point if you enter this career. You may also wish to compare median salaries if you are considering more than one career path. Grand Canyon University can make no guarantees on individual graduates’ salaries as the employer the graduate chooses to apply to, and accept employment from, determines salary not only based on education, but also individual characteristics and skills and fit to that organization (among other categories) against a pool of candidates.