The bridge for entrance to the DBA with an Emphasis in Management (Qualitative) program provides the foundational courses required for a Doctor of Business Administration (DBA) in Management at GCU. Students completing the bridge will initiate a rigorous doctoral program of study in which they will learn how to design, conduct and report on the results of their own research that advances management theory and/or practice.
Choosing a Qualitative Doctorate in Management
Students who complete the bridge and continue to pursue the online DBA with an Emphasis in Management (Qualitative) will design and conduct research to better understand an observed phenomenon by gaining insight into how and why people think, believe and behave. An example of a qualitative analysis might include personally interviewing customers to understand their initial experience in using a new product or service. Based on robust analysis of acquired data, the student develops specific themes that describe a deep understanding of the customer experience, along with commentary explaining how the results compare with previous studies and recommendations for future research studies.
How Our Online DBA in Management Stands Out
GCU has designed its online DBA programs to focus instruction on the execution of sound research studies while offering a more profound knowledge of qualitative and quantitative research methodologies. Students will understand what makes a researchable topic, learn the role of a researcher, compare and contrast study design, learn how to read and write research as well as prepare argumentation. Graduates may pursue senior executive positions in industry, universities, consulting while also pursuing academic teaching positions in higher education.
As a private, faith-based school, GCU encourages learners to study the curriculum through the lens of the Christian worldview. There is an emphasis on the role of ethical decision making and the principles of servant leadership for current and aspiring business leaders. Learners will benefit from polishing their communication skills, critically analyzing data and integrating systematic feedback to achieve programmatic competencies.
* Please note that this list may contain programs and courses not presently offered, as availability may vary depending on class size, enrollment and other contributing factors. If you are interested in a program or course listed herein please first contact your University Counselor for the most current information regarding availability.
* Please refer to the Academic Catalog for more information. Programs or courses subject to change.