Bachelor of Arts (BA) in Commercial Music

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Overview

Where Music Meets Commerce

The Bachelor of Arts in Commercial Music program at Grand Canyon University is designed to equip aspiring musicians with comprehensive training spanning the diverse spectrum of music genres within the ever-evolving music industry. This program is centered around songwriting, media, music production and music business and entrepreneurship, offering you a gateway into the dynamic music landscape. 

Whether you dream of taking center stage in popular music performance or navigating the intricate domains of music and entertainment business, our program can cater to your aspirations. Within this program, you'll embark on a holistic journey through the music industry. 

This journey encompasses specialized music training that can harmonize your performing technique while diving into the following:

  • Music theory
  • Music history
  • Sound reinforcement
  • Recording techniques
  • Video production
  • Social media and business

These elements are not just taught; they are imparted through the lens of a distinctively Christian worldview, providing a unique perspective within the framework of a comprehensive Christian education in the arts and sciences. 

Why GCU

Pursue Your Passion as a Commercial Music Major at GCU

As a commercial music major, you will study the ever-changing world of music with a strong emphasis on social media and business aspects. This focus can teach you how to promote your work and navigate the multifaceted music industry landscape. Additionally, commercial music degree program applicants are required to undergo an audition prior to acceptance into the program. 

While our teachings and discussions are deeply rooted in Christian values, this approach fosters exploration at the intersection of music and spirituality, encouraging ethical considerations in the industry while demonstrating how faith can profoundly shape artistic expression. Knowledgeable faculty aim to teach beyond musical talent, encompassing the realm of commercial music and entertainment by:

  • Nurturing global contributors
  • Fostering innovative thinking
  • Enhancing communication skills
  • Cultivating transformative leaders 
Coursework

Course Topics in the BA Degree in Commercial Music 

In the bachelor’s in commercial music program, you can access a wide array of courses cultivating hands-on skills and practical expertise. One of the focal points is sound reinforcement techniques, a fundamental skillset for those aspiring to manage audio systems during live performances. Through immersive learning experiences, students will be taught to manage audio equipment, helping to ensure that every note and nuance reaches the audience with precision and clarity.

This commercial music degree curriculum places an emphasis on the intricacies of recording and video production. These courses can offer valuable insights into the realm of studio work and the art of music video creation. By delving into the basics of recording, you'll study how to capture the essence of a musical composition, opening the door to opportunities for creative expression.


Music directors & composers had a $62,590 median annual wage in May 20231

Careers

Career Possibilities for Graduates With a BA in Commercial Music Degree

The combination of business knowledge and specialized music training can also prepare you for roles in industries such as music marketing, artist management, event coordination and entrepreneurial ventures within the music and entertainment field. Beyond honing your musical talents, this degree nurtures adaptability, enabling you to potentially grow in the multifaceted and ever-changing music industry.

Graduates with a bachelor’s in commercial music can explore a variety of career options within the dynamic music industry. These career avenues may include:

  • Music director
  • Composer
  • Musician
  • Singer

Major in Commercial Music at an Accredited University

GCU has held institutional accreditation since 1968 when it received accreditation from the Higher Learning Commission. Accreditation is a testament to the strength of a university's program and overall quality of the school. For more information about our accreditations, please visit our accreditation page. 

FAQ

FAQs for Aspiring BA in Commercial Music Majors

Instrumental music is constantly evolving, which may leave you with unanswered questions. Here are some of the most asked questions regarding the Bachelor of Arts in Commercial Music degree program.

Commercial Music Major Recording in Studio

Start Your Journey Today 

Ready to turn your passion for music into a career? Join our BA in Commercial Music program and study the skills necessary to perform, produce, write songs and seek professionalism in the music business. Unlock your potential in the ever-evolving music industry today.

Apply Now

1 The earnings referenced were reported by the U.S. Bureau of Labor Statistics (BLS), Music Directors and Composers as of May 2023, retrieved on May 21, 2024. Due to COVID-19, data from 2020 and 2023 may be atypical compared to prior years. The pandemic may also impact the predicted future workforce outcomes indicated by the BLS. BLS calculates the median using salaries of workers from across the country with varying levels of education and experience and does not reflect the earnings of GCU graduates as music director and composers. It does not reflect earnings of workers in one city or region of the country. It also does not reflect a typical entry-level salary. Median income is the statistical midpoint for the range of salaries in a specific occupation. It represents what you would earn if you were paid more money than half the workers in an occupation, and less than half the workers in an occupation. It may give you a basis to estimate what you might earn at some point if you enter this career. You may also wish to compare median salaries if you are considering more than one career path. Grand Canyon University can make no guarantees on individual graduates’ salaries as the employer the graduate chooses to apply to, and accept employment from, determines salary not only based on education, but also individual characteristics and skills and fit to that organization (among other categories) against a pool of candidates.

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