Bachelor of Arts (BA) in Commercial Music

Bachelor of Arts (BA) in Commercial Music
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The combination of business knowledge and specialized music training can also prepare you for roles in industries such as music marketing, artist management, event coordination and entrepreneurial ventures within the music and entertainment field. Beyond honing your musical talents, this degree nurtures adaptability, enabling you to potentially grow in the multifaceted and ever-changing music industry.
Graduates with a bachelor’s in commercial music can explore a variety of career options within the dynamic music industry. These career avenues may include:
In the bachelor’s in commercial music program, you can access a wide array of courses cultivating hands-on skills and practical expertise. One of the focal points is sound reinforcement techniques, a fundamental skillset for those aspiring to manage audio systems during live performances. Through immersive learning experiences, students will be taught to manage audio equipment, helping to ensure that every note and nuance reaches the audience with precision and clarity.
This commercial music degree curriculum places an emphasis on the intricacies of recording and video production. These courses can offer valuable insights into the realm of studio work and the art of music video creation. By delving into the basics of recording, you'll study how to capture the essence of a musical composition, opening the door to opportunities for creative expression.
The Bachelor of Arts in Commercial Music program at Grand Canyon University is designed to equip aspiring musicians with comprehensive training spanning the diverse spectrum of music genres within the ever-evolving music industry. This program is centered around songwriting, media, music production and music business and entrepreneurship, offering you a gateway into the dynamic music landscape.
Whether you dream of taking center stage in popular music performance or navigating the intricate domains of music and entertainment business, our program can cater to your aspirations. Within this program, you'll embark on a holistic journey through the music industry.
This journey encompasses specialized music training that can harmonize your performing technique while diving into the following:
These elements are not just taught; they are imparted through the lens of a distinctively Christian worldview, providing a unique perspective within the framework of a comprehensive Christian education in the arts and sciences.
Instrumental music is constantly evolving, which may leave you with unanswered questions. Here are some of the most asked questions regarding the Bachelor of Arts in Commercial Music degree program.
Yes. The performance and music production skills taught in this BA in Commercial Music degree can serve as a valuable foundation for a professional music career. Songwriting and music business skills will also be taught to allow you the opportunity to pursue your options in a variety of music performance avenues. Furthermore, degrees that may help you develop a deep appreciation of music through performance opportunities may also include a degree in piano music performance and a BA in music with instrumental performance. Or strengthen your vocal skills with a BA in music and voice that may also lead to multiple performance opportunities.
A degree in commercial music can be a valuable investment in your musical journey. It can offer a structured and comprehensive education to help you connect with fellow students, experienced faculty and industry professionals. According to the U.S. Bureau of Labor Statistics Occupational Outlook Handbook, music directors and composers had a median annual wage of $62,590 in May 2023.1 While pursuing a degree incurs costs, the knowledge, skills and credibility acquired may open doors to diverse opportunities in your field of interest. By combining the educational foundation with hands-on experience and remaining adaptable to industry changes, you can step into the world of commercial music production, prepared to pursue your goals.
To venture into commercial music production, consider building a solid educational base in music theory and production techniques, as well as enhancing your creative technical expertise. GCU’s BA in Commercial Music degree uses hands-on experiences and digital audio workstations to create a diverse portfolio to showcase potential employers and colleges. Networking with professionals and pursuing internships can also help upgrade your skills and offer some of these practical opportunities.
This degree can teach you skills that may be used in performing, producing, songwriting and various music business positions such as musician, singer, music director or composer. You may also have the opportunity to pursue options that extend into industries such as teaching, music technology and entrepreneurship within the music industry.
As a commercial music major, you will study the ever-changing world of music with a strong emphasis on social media and business aspects. This focus can teach you how to promote your work and navigate the multifaceted music industry landscape. Additionally, commercial music degree program applicants are required to undergo an audition prior to acceptance into the program.
While our teachings and discussions are deeply rooted in Christian values, this approach fosters exploration at the intersection of music and spirituality, encouraging ethical considerations in the industry while demonstrating how faith can profoundly shape artistic expression. Knowledgeable faculty aim to teach beyond musical talent, encompassing the realm of commercial music and entertainment by:
Ready to turn your passion for music into a career? Join our BA in Commercial Music program and study the skills necessary to perform, produce, write songs and seek professionalism in the music business. Unlock your potential in the ever-evolving music industry today.
GCU has held institutional accreditation since 1968 when it received accreditation from the Higher Learning Commission. Accreditation is a testament to the strength of a university's program and overall quality of the school. For more information about our accreditations, please visit our accreditation page.
1 The earnings referenced were reported by the U.S. Bureau of Labor Statistics (BLS), Music Directors and Composers as of May 2023, retrieved on May 21, 2024. Due to COVID-19, data from 2020 and 2023 may be atypical compared to prior years. The pandemic may also impact the predicted future workforce outcomes indicated by the BLS. BLS calculates the median using salaries of workers from across the country with varying levels of education and experience and does not reflect the earnings of GCU graduates as music director and composers. It does not reflect earnings of workers in one city or region of the country. It also does not reflect a typical entry-level salary. Median income is the statistical midpoint for the range of salaries in a specific occupation. It represents what you would earn if you were paid more money than half the workers in an occupation, and less than half the workers in an occupation. It may give you a basis to estimate what you might earn at some point if you enter this career. You may also wish to compare median salaries if you are considering more than one career path. Grand Canyon University can make no guarantees on individual graduates’ salaries as the employer the graduate chooses to apply to, and accept employment from, determines salary not only based on education, but also individual characteristics and skills and fit to that organization (among other categories) against a pool of candidates.
Up to 90 credits, only 84 can be lower division
Credits: Fill out the Lopes Eval to find out what will transfer
Admission Requirements (Bachelor's)
OR 2.5+ Unweighted GPA and
Admission requirements may differ based on degree level, program and modality, or transfer status. Some programs of study may require a higher GPA and/or other qualifying criteria for admission. Please review full admission and program requirements in the University Policy Handbook.
*Math and reading only on a 1600 point scale (test date after 3/1/2016). SAT score of 1380 required for 2400 point scale (test date before 3/1/2016).