GCU’s Bachelor of Science in Entrepreneurship
A Bachelor of Science (BS) in Entrepreneurial Studies from Grand Canyon University enables students to transform ideas into functional business operations. Graduates who study entrepreneurship gain the skills necessary to take a business idea from conception through funding and development.
Additionally, collaborative skills are stressed in the BS in Entrepreneurial Studies degree program at GCU. Small learning groups help future entrepreneurs network and create vital business relationships. Peers and faculty alike act as mentors and sounding boards for creative idea generation and business proposal development.
The entrepreneurial studies degree program is centered around the core areas of:
- Using design theory to identify and solve real-world problems
- Developing business opportunities through networking and long-term connections
- Creating mission-driven idea concepts to benefit both the business and society
- Making technology work to scale ventures appropriately
- Finding funding to bring new ideas to life
- Effective oral and written business communication
What is an Entrepreneur?
Entrepreneurs are more than just business owners or CEOS. They are people who see a need in society and find a way to fill that void. They may create a tangible product or an intangible service to help the people they have defined as their target market.
An entrepreneur is someone with a creative vision. They see how the world could be different with their product or service in it. They are not afraid to try and fail; for every wrong turn gives them insight and answers to their work.
Entrepreneurs are persistent in their pursuits to fill the needs they see around them. They want to make things better. To do so, they’ll use courage and a willingness to embrace change. They are both independent and in need of strong and supportive teams. If this description resonates with you, perhaps you should consider the bachelor of science in entrepreneurial studies.
Entrepreneurial Studies Bachelor of Science Curriculum
Entrepreneurship generally means striking out on one’s own to solve problems. As such, GCU students in the BS in Entrepreneurial Studies program are prepared with coursework that make them well-rounded in business in general. An entrepreneur usually oversees all aspects of their business, especially in early states. GCU entrepreneurial graduates, then, focus on understanding business practices from the ground up.
Coursework in the BS in Entrepreneurial Studies at GCU focuses on:
- Public relations
- Operations management
- Ethical leadership
- Cultivating new ideas
- Finance and accounting
- Business law
- Human Resources
- Work environments and culture
- Communication and networking
The Benefits of a Bachelor Degree in Entrepreneurship
Entrepreneurs who take their own ideas and run with them might end up as business owners, CEOS, managers or consultants. Graduates from the GCU Bachelor of Science in Entrepreneurial Studies gain many transferable skills. They are creative, technologically-savvy, well-rounded in business knowledge, and persistent lifelong learners who can thrive in any environment.
So, while they may end up working for themselves, entrepreneurial study grads may also find themselves in a variety of roles at:
- Corporate businesses
- Consulting agencies
- Government associations
- Locally-owned small businesses
Entrepreneurship is a calling. It requires patience, dedication and drive to make the work a better place. If you are ready to answer the call, learn more about the Bachelor of Science in Entrepreneurial Studies degree at GCU.
General Education Requirements
General Education coursework prepares Grand Canyon University graduates to think critically, communicate clearly, live responsibly in a diverse world, and thoughtfully integrate their faith and ethical convictions into all dimensions of life. These competencies, essential to an effective and satisfying life, are outlined in the General Education Learner Outcomes. General Education courses embody the breadth of human understanding and creativity contained in the liberal arts and sciences tradition. Students take an array of foundational knowledge courses that promote expanded knowledge, insight, and the outcomes identified in the University's General Education Competencies. The knowledge and skills students acquire through these courses serve as a foundation for successful careers and lifelong journeys of growing understanding and wisdom.
Upon completion of the Grand Canyon University's University Foundation experience, students will be able to demonstrate competency in the areas of academic skills and self-leadership. They will be able to articulate the range of resources available to assist them, explore career options related to their area of study, and have knowledge of Grand Canyon's community. Students will be able to demonstrate foundational academic success skills, explore GCU resources (CLA, Library, Career Center, ADA office, etc), articulate strategies of self-leadership and management and recognize opportunities to engage in the GCU community.
- UNV-112, Success in Science, Engineering and Technology & Lab: 4
- UNV-103, University Success: 4
- UNV-303, University Success: 4
- UNV-108, University Success in the College of Education: 4
Graduates of Grand Canyon University will be able to construct rhetorically effective communications appropriate to diverse audiences, purposes, and occasions (English composition, communication, critical reading, foreign language, sign language, etc.). Students are required to take 3 credits of English grammar or composition.
- UNV-104, 21st Century Skills: Communication and Information Literacy: 4
- ENG-105, English Composition I: 4
- ENG-106, English Composition II: 4
Graduates of Grand Canyon University will be able to express aspects of Christian heritage and worldview. Students are required to take CWV-101/CWV-301.
- CWV-101, Christian Worldview: 4
- CWV-301, Christian Worldview: 4
Graduates of Grand Canyon University will be able to use various analytic and problem-solving skills to examine, evaluate, and/or challenge ideas and arguments (mathematics, biology, chemistry, physics, geology, astronomy, physical geography, ecology, economics, theology, logic, philosophy, technology, statistics, accounting, etc.). Students are required to take 3 credits of intermediate algebra or higher.
- MAT-154, Applications of College Algebra: 4
- MAT-144, College Mathematics: 4
- PHI-105, 21st Century Skills: Critical Thinking and Problem Solving: 4
- BIO-220, Environmental Science: 4
Graduates of Grand Canyon University will be able to demonstrate awareness and appreciation of and empathy for differences in arts and culture, values, experiences, historical perspectives, and other aspects of life (psychology, sociology, government, Christian studies, Bible, geography, anthropology, economics, political science, child and family studies, law, ethics, crosscultural studies, history, art, music, dance, theater, applied arts, literature, health, etc.). If the predefined course is a part of the major, students need to take an additional course.
- HIS-144, U.S. History Themes: 4
- PSY-102, General Psychology: 4
- SOC-100, Everyday Sociology: 4
Program Core Courses
This course provides the foundation of core knowledge within the field of information technology. Topics include technology-centric organizations, the type and role of fundamental information technology systems, data management to include privacy and security, e-business and m-business, hardware, software, and computer networks.
This writing-intensive course teaches students to develop innovative solutions to real-world problems, developing and testing hypotheses as they learn to create a new product or service.
This course introduces models and practices used by contemporary marketers in fast-paced, dynamic domestic and global markets including the marketing concept and processes for developing, implementing, and assessing the effectiveness of marketing plans. Building from a foundational understanding of consumer behavior and marketing research, students examine the development and implementation of marketing mix strategies and tactics with emphasis on integrated marketing communications that effectively combine traditional advertising and promotion with digital marketing.
This course provides an introduction to the practical application of descriptive and inferential statistics in business. Topics include probability, probability distributions, the central limit theorem, confidence intervals, hypothesis testing, correlation, and regression. Prerequisite: MAT-134, MAT-144 or MAT-154.
In this course, students examine basic accounting concepts and explore how accounting information assists business leaders in making financial decisions that increase profitability and contribute to competitive advantage. There is specific emphasis on the analysis of financial statements in the business decision-making process, budgeting, and factors businesses must consider when determining appropriate pricing of goods and services. Prerequisite: MAT-144 or MAT-154.
This course focuses on the fundamental ideas of microeconomics. Students examine the market forces of supply and demand under different market structures in order to understand how economic agents make decisions about both consumption and production. The structure, conduct, and performance of markets are evaluated through analysis of consumer, producer, and societal welfare. Students explore the topic of factor markets in which the incomes of most workers and owners of capital and property are determined. Prerequisites: ACC-240 or ACC-250 and BUS-352.
This course is designed to build effective communication and networking skills so that students can leverage contacts and relationships to create business opportunities. The importance of building a professional and trustworthy business reputation is also addressed.
This course provides an introduction to designing, planning, operating, and controlling production systems. Emphasis is on managerial concepts and strategies relating to the management of operations in both manufacturing and service environments. Quantitative and qualitative methods and tools are introduced and applied. Prerequisite: BUS-352 or MAT-274.
This course focuses on the national economy by examining macroeconomic data measuring national income, the cost of living, production and growth, and unemployment. Students examine the basic functions of the monetary system and analyze the macro economy in terms of long-run economic productivity and growth and in terms short-run fluctuations. The influence and effect of macroeconomic policy is studied within the context of current events. Prerequisite: ECN-361.
This course is an introduction to managerial finance and the financial markets, analysis of financial statements, time value of money, interest rates, asset valuation, assessment of risk, cost of capital, and capital budgeting. Prerequisites: ECN-220, ECN-351, or ECN-361; and ACC-240 or ACC-250.
This writing intensive course is a comprehensive study of the legal and ethical issues of concern to business, including those areas of the U.S. legal system that are most relevant to business, such as the law of torts, strict liability, intellectual property, and contract law. It explores the role of ethics and values in business decision making, and approaches these subjects from the perspective of the stakeholders as opposed to an economic interpretation of the firm and its responsibilities.
In this course, students continue to test the hypotheses developed in ENT-436, cycling through a series of tests to develop a scalable business model, culminating in the development of a pitch for potential investors. Prerequisite: ENT-436 or STG-110.
Drawing upon real-world management situations, this course is a study of individual and group behavior in organizations through detailed coverage of the functions of management, individual differences/diversity, leadership, motivation, decision making, organizational design, and organizational change and development. Emphasis is placed on how an understanding of organizational behavior leads to effective management practice.
This course examines the growth of the venture capital market and provides students with an understanding of the advantages and risks associated with venture capital financing. Both start-up and growth needs are explored. The course focuses on the more practical aspects of structuring transactions that add value for the firm, owners, and financial backers. Prerequisite: ENT-446.
This writing-intensive course serves as the capstone experience in business and management that includes the gradual development of a comprehensive and integrative business plan. This course is designed to assist students in their development as managers, servant leaders, and successful strategic thinkers. Management, marketing, accounting, finance, economics, global perspectives, law, and political issues are covered during this course. Prerequisites: MGT-420; FIN-210 or FIN-350; and MKT-245 or MKT-315.