Online Doctorate (DBA) in Data Analytics Degree - Quantitative

Analytics team having a meeting
Start your GCU
journey today.
Step 1: Educational Interests
This helps us connect you with the right enrollment counselor to help you through the process.
GCU alumni enrolling in a doctoral program for the first time may be eligible for a $2,000 scholarship.§
Alumni Doctoral Degree Scholarship
Apply Today!
Overview

Grow Your Foundation in Database Administration and Optimization

This quantitative Doctor of Business Administration: Data Analytics degree from Grand Canyon University focuses on interpreting numeric data by using statistical tools to clean data, assess reliability and analyze data. With a solid foundation in data analytics competencies, your work can contribute to better-informed business decisions in the workplace, potentially playing an integral role in the future and direction of your organization. 

This program differs from our qualitative DBA: Data Analytics, which focuses on examining events to better understand an observed phenomenon. You will have the opportunity to conduct original research and draft a dissertation to showcase your findings and analysis. 

Male Business Analytics professional working on computer
Why GCU

Earn Your Data Analytics Terminal Degree at GCU

Doctoral Studies - Dean Message Video Update

Enjoy opportunities to advance your knowledge of evidence-based theories and practices with GCU’s doctorate in data analytics degree. This in-depth and career-focused degree program is designed to help empower you to enhance your leadership skills and meet the demands of modern business architecture.

Offered by the College of Doctoral Studies, this DBA is designed for business executives as well as industry and community leaders. You will begin the dissertation process right from the start, making use of mentoring from qualified faculty members as you conduct original research and shape raw data into a polished academic dissertation. 

The faith-integrated, transparent curriculum emphasizes the role of professional ethics and the Christian worldview in industry settings.

Attain Your Online Doctorate in Data Management

Our commitment to making higher education more accessible to continuing learners means you can choose to earn your degree online.1 Log into our intuitive e-learning platform from anywhere and work through the course materials on a flexible schedule. You’ll be able to connect with peers from diverse backgrounds and engage in lively academic discussions. During this DBA program, you’ll visit our campus in Phoenix for two on-site residencies, which are designed to teach foundational research and analytical skills that you’ll be able to put to use in your dissertation. 

A DBA student studying data analytics on a tablet and printed reports.
Coursework

Explore Techniques for Data Management and Analysis

Our doctorate program follows a scaffolded curriculum with embedded research skills to support learners’ progression toward becoming accomplished scholar-practitioners. Throughout the program, you will be encouraged to fine-tune critical thinking and analytical reasoning skills while exploring leadership styles and the principles of servant leadership. You will have the opportunity to apply your knowledge of current business theories to complex case studies.

Some of the data analytics techniques taught in this program are:

  • Foundations of data mining, with tools and techniques
  • Methods of creating and communicating predictive modeling solutions
  • Approaches to research design and data analysis
  • Theories and frameworks that underpin financial decision making
  • Using business analytics to gain an edge in a competitive marketplace

Data Analytics Courses: Key Concepts

You will begin this data analytics doctorate program by exploring the principal elements of research and scholarly writing before moving on to examine the theories and frameworks that drive financial decision-making in contemporary organizations. The curriculum examines timely issues that administrators face, including mergers and acquisitions, capital structure and corporate finance.

Other core competencies for this program include:

  • Develop a research question and conduct a systematic literature review
  • Apply microeconomic principles to the solution of business problems
  • Understand organizational sustainability through the lens of competitive advantage
  • Understand conceptual and practical aspects of data collection, management and analysis
  • Prepare to present scholarly work and to thoughtfully critique the work of others

Similar DBA Program Offerings

Explore other DBA programs also offered at GCU to help you meet your goals.

Careers

Career Opportunities for DBA: Data Analytics Graduates

As a terminal degree, this doctorate represents the height of academic achievement in the business world. As a graduate, you can utilize your knowledge to help drive industry-wide change and lead your organization into the future. 

Additionally, some individuals with a doctorate in data analytics may choose to enter academia, where they may contribute to the ever-growing field of business theory within postsecondary education.3

With a firm foundation of core competencies in organizational leadership and insightful business decision making, you may be positioned to pursue employment as a:2

Chief executive 

General and operations manager

Benefits manager

Human resources manager

Cost estimator

Logistician

Project management specialist

Postsecondary business teacher

Accreditation

Graduate With a DBA From an Institutionally Accredited University

The quality of your education can be a key factor in the acquisition of core competencies in your field. GCU is proud to be an institutionally accredited university that prioritizes academic excellence and quality instruction. Furthermore, the Higher Learning Commission has continually accredited GCU since 1968. The College of Doctoral Studies shares the university’s commitment to upholding the principles and standards established by our accrediting bodies. 

FAQ

Doctoral Degree in Data Analytics FAQs

Before embarking on an intensive academic journey, it’s wise to take some time to reflect upon your academic options and intended career outcomes. GCU has compiled the following FAQs and answers to get you started in your research.

Male GCU business analytics student smiles at camera while holding a tablet.

Earn a Data Analytics Degree

Join a welcoming community of diverse learners at GCU as you explore core competencies in data analytics at the doctoral level.

Apply Now

§ MOU-Alumni 2000 Doctoral-July2025: The Alumni Scholarship for Doctoral Programs is only valid for those applicants who submit a complete application and begin a Doctoral program in July 2025. This scholarship cannot be used in conjunction with any other GCU scholarship or awards and only applies to online and evening programs. Please speak to a university counselor for complete details.

1 Program has residencies that take place on or near GCU's campus.

2 Crabtree, M. (2023, Jan.). The Top 10 Data Analytics Careers: Skills, Salaries & Career Prospects. Data Camp. Retrieved on March 15, 2024. 

U.S. Bureau of Labor Statistics. (2023, Sept. 6). How to Become a Postsecondary Teacher. Occupational Outlook Handbook. Retrieved on March 15, 2024. 

We're here to help.

I'm Ready to ApplyI Need More Information