How to Become a Sports Broadcaster

Three news broadcasters sitting side by side in sports stadium

Sports broadcasting can be a great career path for passionate sports fans. Sports broadcasters enjoy a range of personal and professional benefits as they earn their living by analyzing sports events and sharing their thoughts with an attentive audience. The journey to becoming a sports broadcaster begins in high school and college, but there are many ways to pursue this career path.

High School and College Experience

High school is a great time to start taking steps toward pursuing a career as a sports broadcaster. Find out if your school has a newspaper or television station and learn how you can apply to be part of the related programs or clubs. See if you can take on any of the sports-related responsibilities, such as writing about recent school games or interviewing student athletes.

Also consider trying out for one or more of the teams if you are also interested in playing sports. This type of experience will help you become more familiar with rules, terminology and broadcasting in general. If you already attend college or are considering enrolling in a degree, you can also look for these types of opportunities that will allow you to gain experience as a sports broadcaster.

Earn Your Bachelor’s Degree in Communications

To become a professional sports broadcaster, you will need to earn your bachelor’s degree. It is common for future sports broadcasters to earn a degree in broadcasting, but related degrees such as communications are acceptable alternatives. Studying communications can provide you with the knowledge needed to work in sports journalism. This includes learning effective communication skills, telling engaging stories and gaining knowledge about the production process for television shows, newspapers and radio shows. A bachelor’s degree in communications will help students build the required skills to pursue various careers in print and digital media, including sports communication. While earning a bachelor’s degree in communications, you can expect to study topics such as:

  • Research methods for communication
  • Conflict and negotiation skills
  • Advocacy and argumentation
  • Public relations principles

Find Internship Opportunities

Along with gaining an academic foundation to become a sports broadcaster, it is important to look for opportunities in the sports industry throughout your degree program. You should focus on networking and making connections with various people in broadcasting. This will make it easier for you to learn about internship opportunities that you might qualify for after earning your degree. Talk to a school counselor to find any local stations in need of interns. You can also look at online publications to find opportunities for hands-on experience working with professional sports broadcasters. This type of on-the-job training can be invaluable if you want to become an appealing candidate for sports broadcasting jobs in the future.

Gain Experience With Different Topics and Responsibilities

As a sports broadcaster, you might end up with multiple teams, arenas, schools and other organizations. There might also be a wide variety of tasks assigned to your role. These may include reporting on scores, speaking with athletes and offering your thoughts on strategy and the future performance of a team. In entry-level sports broadcasting jobs, you might be responsible for off-air tasks. For example, you may need to operate cameras, write copy, handle phone calls or assist the on-air broadcaster.

Gaining experience with as many different tasks as possible when you are starting out is crucial. This will help you gain an even better understanding of the industry. It will also help you make more connections and show that you are a hard-working and dedicated member of your organization. As you gain more experience, you might be able to move on to on-air responsibilities that will test the skills you learned during your undergraduate program.

At Grand Canyon University, our Bachelor of Arts in Communications degree program is designed to help students gain the skills needed to pursue a variety of rewarding career paths, including sports broadcasting. To learn more about the College of Humanities and Social Sciences, visit our website or click on the Request Information button at the top of this page.

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