Online MBA: Business Analytics Emphasis

Male MA Business Analytics student speaking in front of peers and using whiteboard
Start your GCU
journey today.
Step 1: Educational Interests
This helps us connect you with the right enrollment counselor to help you through the process.
Find Your Purpose
Start your GCU journey today.
Request Info
Overview

Gain a Foundational Business Analytics Education

The Master of Business Administration with an Emphasis in Business Analytics degree at Grand Canyon University combines the foundational education of an MBA, including instruction on accounting, finance, organizational leadership, management, marketing and strategic planning, with skill development in business analytics.

This program offers business analytics courses that address: 

  • The implementation of database functions in relation to performing data analytics.
  • Techniques for extracting knowledge from large data sets. Emphasis is placed on hands-on application of key concepts.
Female MA Business Analytics student studying on laptop in kitchen and throwing up lopes sign
Why GCU

Earn Your MBA With a Business Analytics Emphasis From GCU

Students in GCU’s MBA business analytics emphasis program have the opportunity to develop core competencies in research and business analytics. Statistical modeling is used to analyze data to diagnose root causes of business problems and discover ways to improve business operations.

Other key competencies that are taught include:

Strategic Management and Organizational Development

You will have the opportunity to evaluate internal structures and processes to create strategic plans to improve an organization’s competitive advantage.

Critical Thinking and Decision Making

You will be taught to use market and consumer data analysis to recommend sound financial decisions and capitalize on business opportunities.

Professionalism and Ethics

You can learn to collect, use and report data ethically. You will also be taught to analyze the ethical implications of all business decisions.

Female MA Business Analytics student speaking in front of peers

Earn an Online MBA: Business Analytics Emphasis

The online MBA with business analytics emphasis at GCU is designed to provide working professionals with an MBA education while balancing professional obligations and personal commitments. Our business analytics courses are available online or on campus in the evening for those who prefer to attend classes in person.

You will have the opportunity to take management-level courses in core business areas, including accounting, finance, marketing, research and business operations, and develop business analytics skills in various courses.

Throughout the program, you will have access to knowledgeable professionals in various business fields as well as networking opportunities with peers across different industries. This online MBA with a business analytics emphasis requires 54 credits for completion, with most online courses being eight weeks in length.

Coursework

Examine Advanced Skills and Concepts

At the completion of this advanced business program, you will have been taught to analyze and synthesize data and draw relevant conclusions in order to solve complex and time-sensitive problems

As a faith-based university, GCU understands that society as a whole depends on businesses to operate professionally, morally and ethically in order to make an impact on community development and economic progress. Graduates of the program are taught to articulate the responsibilities of companies in a Christian context, specifically the commitment to the good of individuals and the community required of Christian business leaders and entrepreneurs.

You may also acquire:

  • Leadership skills to help propel positive changes and growth within an organization. 
  • Skills in effective communication, to help interpret business messages and relay them clearly in various formats across diverse audiences.
  • The ability to determine the international factors that drive business development as well as cultural diversity awareness skills used to operate international businesses.

View All MBA Programs

Discover additional emphasis options that can help you find the right path for your academic and career aspirations.

Careers

Career Paths for MBA: Business Analytics Emphasis Graduates

Graduates with an MBA with a business analytics emphasis may have opportunities to pursue careers in the growing field of data science. Business professionals with skills in managing and analyzing data may also be well-suited for key areas of business, including accounting, finance, marketing and operations. There is a need for business professionals who are skilled in data analysis, interpretation and application.

Some careers that graduates may pursue include:

Management analysts

Compensation, benefits and job analysts

General and operations managers

Sales managers

Logisticians

Training and development managers

Industrial production managers

108,400

Estimated number of new jobs to open for management analysts from 2021 to 20311

$93,000

Median annual wage of management analysts in May 20212

Accreditation

GCU Offers Accredited Specialized MBA Programs

GCU offers accredited programs through the Colangelo College of Business. GCU is an institutionally accredited university, accredited by the Higher Learning Commission since 1968. Accreditation status speaks to the quality of our academic programs, acknowledging that they meet a set criteria and standards.

FAQ

MBA: Business Analytics Emphasis FAQs

To learn more about earning your MBA with a business analytics emphasis, read through some frequently asked questions and start planning your next degree.

Female and male business analytics students examining data on interactive screen in front of classroom

Start Your Journey Today

If you’re interested in pursuing your MBA with an emphasis in business analytics, fill out the form on this page to get in contact with a university counselor.

Apply Now

1 COVID-19 has adversely affected the global economy and data from 2020 and 2021 may be atypical compared to prior years. The pandemic may impact the predicted future workforce outcomes indicated by the U.S. Bureau of Labor Statistics as well. Accordingly, data shown is effective September 2022, which can be found here: U.S. Bureau of Labor Statistics, Occupational Outlook Handbook, Management Analysts, retrieved on July 21, 2023.

2 The earnings referenced were reported by the U.S. Bureau of Labor Statistics (“BLS”), Management Analysts as of May 2021, retrieved on July 21, 2023. Due to COVID-19, data from 2020 and 2021 may be atypical compared to prior years. The pandemic may also impact the predicted future workforce outcomes indicated by the BLS. BLS calculates the median using salaries of workers from across the country with varying levels of education and experience and does not reflect the earnings of GCU graduates as management analysts. It does not reflect earnings of workers in one city or region of the country. It also does not reflect a typical entry-level salary. Median income is the statistical midpoint for the range of salaries in a specific occupation. It represents what you would earn if you were paid more money than half the workers in an occupation, and less than half the workers in an occupation. It may give you a basis to estimate what you might earn at some point if you enter this career.  You may also wish to compare median salaries if you are considering more than one career path. Grand Canyon University can make no guarantees on individual graduates’ salaries as the employer the graduate chooses to apply to, and accept employment from, determines salary not only based on education, but also individual characteristics and skills and fit to that organization (among other categories) against a pool of candidates.

We're here to help.

I'm Ready to ApplyI Need More Information